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  • Writer's pictureKaren McDonald

Fast Sale, Full Price in Woodstock: The Power of Staging



Innovative Impressions is proud to have played a key role in transforming this beautifully renovated home in Woodstock. When approached to stage this vacant property, Karen McDonald provided a detailed consultation and recommended crucial updates, such as selecting paint colors, removing the outdated popcorn ceilings, and replacing large, dated chandeliers with recessed lighting. These changes enhanced the home’s modern appeal and better highlighted its spacious, open layout.

 

After four visits to ensure every aspect of the house was ready for staging, Innovative Impressions styled the Living Room, Dining Room, and Master Bedroom with its curated inventory. The goal was to focus on creating warm, inviting spaces that would resonate with potential buyers both in person and in photos. Innovative Impressions’ strategic staging, combined with attention to detail, helped the home stand out in a competitive market.

 

The results speak for themselves—within just 3 days of going on the market, the home went under contract and sold at the full list price of $375,000. Innovative Impressions is thrilled to have collaborated with Realtor Blake Kunkel on this project. The power of successful staging clearly helped achieve a successful outcome with this property.

Thank you for your help with consultation and staging! The house looks amazing, Karen McDonald!
-Blake Kunkel, Realtor® at Keller Williams Community Partners




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